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Joe Camel was the cartoon mascot used by R.J. Reynolds to promote Camel cigarettes, introduced in 1987. The character was designed as a cool, sunglasses wearing camel who appeared in ads, posters Camel Cigarettes, Retro, Poster" Sticker for Sale by SheriPeroni Redbubble Was Joe Camel Created To Get Kids To Smoke? The Rise and Fall of Joe Camel, The Cartoon Who Encouraged Kids to Smoke pmamtraveller (@pmamtraveller): "Joe Camel (also known as Old Joe) was a cartoon advertising mascot for Camel cigarettes, created by R.J. Reynolds Tobacco Company."

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