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Standardised packaging and new enlarged graphic health warnings for tobacco products in Australialegislative requirements and implementation of the Tobacco Plain Packaging Act 2011 and the Competition and Consumer (Tobacco) Information Standard, 2011 In 2012, Australian health officials and market researchers were looking for the most unappealing color to use on plain cigarette packaging. After extensive studies with smokers, they concluded that Pantone 448 C Australia bans logos on cigarette packs Australia Cigarette Plain Packaging Law Passed, Tobacco Companies Vow to Fight IBTimes Plain packaging A landmark victory against Big Tobacco Cancer Council Australia
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