asbestos cigarettes ad Cigarette Filters In 1952, as concerns grew

In 1952, as concerns grew over the link between mking and cncr, Kent cigrtt introduced the Micronite filter, claiming it would protect mkrs. However, between 1952 and 1956, these filters were made Tobacco companies are savvy about the power of branding Kent Cigarette Asbestos Filter Medical "Endorsement" Ad Flickr from 1952 to 1956, Kent Micronite filter cigarettes were heavily marketed with claims of superior health protection, despite containing a dangerous form of asbestos. Lorillard Tobacco Company advertised the Kent "Micronite" filter The Rise and Fall of Book Advertising Enjoy Life to the Fullest

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